Functional training cages at the gym
What is Functional Training?
Functional training includes all the primary movements (squats, lifting, pulling, pushing, rotating, walking, running, jerking, and carrying loads) that are required for quality functioning in daily life, sports, and hobbies. Most gym members have office, seated work, and it is vital to encourage them to move when exercising rather than sitting on devices.
Functional training includes a wide range of equipment, such as weights, suspension straps, sandbags and more. Training improves strength, balance, speed and energy while greatly reducing the possibility of injury, increasing muscle tone, enhancing fat burning and improving the overall condition of the body.
Why invest in a functional training zone in your fitness center?
To put it simply, most of your members come from weight loss, ie. the burning of excess body fat, and it is now well known that functional training is the most effective in this segment. It is therefore crucial that you provide your members with the latest and most effective solutions to achieving their goals, given the reason they came to you. Also, there is a relatively new type of members looking for the latest functional training equipment. Many of them have seen various athletes (MMA, rugby, football, basketball) train with suspension bands, weights, battle ropes, etc., and are interested in doing the same training.
The time has come to move away from the old, dysfunctional fitness model whereby people join the club on a wave of enthusiasm, which, due to insufficient dynamism, translates into monotony, leading to a decline in motivation and relatively poor performance. This inevitably leads to the loss of members, which is in some ways justified, since it is difficult to justify the cost of membership with poor or no results.
Member retention and functional training
There are three obstacles why members do not adhere to their exercise programs: lack of time, boredom or saturation, and poor results. The traditional fitness model, which is unfortunately still prevalent in us, exacerbates these problems; To achieve meaningful results through cardio training, clients must spend 6-7 hours a week in the gym, which is unrealistic even for the most persistent. Most will not be able to take that much time, which is why they will not achieve the expected results, followed by frustration and leaving the club.
In contrast, functional fitness involves dynamic exercises that activate many large muscle groups at the same time. This type of exercise consumes a lot of energy, so exercisers will consume large amounts of calories during their time at the gym. In addition, trainers will continue to consume a large amount of energy up to 48 hours after training, which means that your members can devote to such training 2 to 3 times a week to see more meaningful results, much more attractive than the usual average training frequency, and eliminates the mentioned obstacles of lack of time and poor results.
As adults we tend to be organized, in many things we attach too much importance to measures and structure, so much so that we are often unable to relax and have fun. Functional training can involve many exercises that are closer to the game than to the work. This is a refreshing change for members as they seem to really enjoy such training. Functional trainings are diverse and challenging, usually taking place in pairs or small groups where participants are encouraged to achieve the best possible results, which eliminates the possibility of boredom. saturation.
Have a vision
As with any project, it is crucial for business success to determine the club profile, so you should have a clear vision of what you really want from your fitness center. Conventional fitness equipment continues to be irreplaceable in many programs and should never be discarded. Sometimes it may be necessary to remove some equipment that is not necessary to ensure sufficient space and the highest quality ratio of isotonic equipment, cardio equipment and functional area. Everything must be carefully planned and the following questions answered: Will functional fitness be in a separate space? Will it be used for limited group workouts or will the functional zone be open to all members? Who will lead the trainings – personal trainers, group fitness instructors? How will this fit into the path your current members go through?
Well designed space
Before ordering any part for your functional area, it is crucial that you devote sufficient time to the design of the space, ie. visualize how you want it to look. No matter the size of the space